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Testimonial: Tackling Multichannel Sales Challenges

7/7/2025

Benjamin Farrudja is an independent e-commerce consultant and founder of GROWTH Croissance. He works with B2B and B2B brands to structure their operations by selecting the right tools to streamline and scale their business.

As an Erplain partner, Benjamin integrates our inventory and order management solution into his toolkit to help clients tackle the challenges of selling across multiple channels. In this testimonial, he shares real-world benefits of using Erplain in a multichannel environment.

A Smart Solution for Growing Multichannel Brands

Benjamin primarily works with fast-growing companies selling across various channels:

  • B2C via Shopify
  • B2B through wholesale platforms or sales agents

Centralizing operations to prevent costly errors remains one of the most pressing challenges for multichannel businesses.


By combining his expertise with Erplain’s capabilities, Benjamin helps his clients:

✅ Automatically sync product catalogs between Shopify and Erplain

✅ Centralize sales and inventory data

Place purchase orders with a single click

✅ Reduce errors and prevent stockouts

The result? Smoother operations, improved efficiency, and a better customer experience.


A Win-Win Partnership


Benjamin’s vision aligns perfectly with Erplain’s mission:
Helping businesses grow with peace of mind—without relying on clunky spreadsheets or disconnected tools.


Thanks to a clear interface and real-time sync between Erplain and Shopify, businesses can run their day-to-day operations more easily and focus on what really matters: growing their business.


Are You Supporting Multichannel Brands Too?


Erplain is built to centralize
sales, inventory, and purchasing operations.

We sync in real time with Shopify and QuickBooks.

Whether you're a consultant, agency, or accountant, we’d love to partner with you to deliver real, practical solutions to your clients. Check out our partner program

Watch the full testimonial from Benjamin Farrudja

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